Overpricing Your Tampa Bay Real Estate May Actually Cost You Money
Every Tampa Bay Real Estate Home Seller wants to realize as much money as
possible when selling their property. The natural inclination is to price the home high,
thinking you can always come down in the future.
But a listing price that is too high frequently nets the seller LESS money than an
original price at market value. Why is this? Because people looking for homes in your
price range will reject your home in favor of other homes in a reasonable price range.
And here's the real clincher: Agents who would readily bring buyers through your home will
automatically cross it off their showing schedule because it's priced too high. They're
only motivated to show homes with the highest probability of selling. Agents simply will
NOT show overpriced homes because they work by commission. They know market values because
it's their job to know. And they don't want to waste their time.
So you price your home high, thinking you can come down. Problem is, the agent and buyer
community doesn't look at it that way. They see it as an overpriced home. After a few
months go by, 8 or 10 open houses, signs, Realtor tours…and not a nibble. So you
decide to lower your price again. But it's too late…your home has already been
"branded" by the Real Estate community. So you reduce your home a little more.
And little happens.
Finally, in order to attract attention back to your home, you've reduced your home price
more than you ever thought you would, and you're now netting much less than if you had
priced it correctly in the beginning. And think about this: the money you lost is not just
the lower sales price, but all the extra interest you paid on your mortgage…all the
extra property taxes and other carrying costs that accrue while your home is waiting to
sell. I've seen it happen time and again!
Real Estate Fact: The Seller Is Solely Responsible For How Much, And How Quickly Their
Home Sells!
Overpricing almost always increases time to sell, and adds to your carrying costs. Be wary
of Real Estate Agents who will give you an inflated value just to seduce you to give them
your listing.
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